Off to Best Buy's Richfield, Minnesota HQ this week to cover their town hall for simply-communicate. What makes their internal town halls unique? They're completed unscripted with no agenda and have proven to be an effective internal communications vehicle for staff.
While Best Buy's CEO Brian Dunn has been under fire as of late, kudos to him for exhibiting transparency and expressing a desire to set the record straight for his employees. It's always great to see a CEO blog and do videos - he's obviously a champion of social media.
And from what I hear, Dunn is just as transparent and accessible during the company's internal town hall broadcasts. He also makes it his business to visit Best Buy stores and interact with retail employees.
Looking forward to hearing what he has to say this week and meeting the friendly and hospitable Best Buy internal comms team.
In this day and age of struggling economies and nervous employees everywhere, it's nice to see a CEO like Dunn visit the front lines and not hide in an office or behind impersonal, scripted emails. More and more leaders are seeing what it takes to truly engage employees and build a sense of trust.
Look out for my video report about my Best Buy visit in the February 1st edition of simply-communicate.
But more sooner than that - be sure to check out this Wednesday's edition where I'll be reporting on Alcatel-Lucent's social intranet. We'll also have 2012 internal communications predictions, a handy toolkit on creating a successful internal social media campaign, as well as top tips on employee surveys and how to conduct research/engagement during challenging times.
And of course, tune into simply-tv on Wednesday where we'll be bringing you our usual array of informative and entertaining interviews live from London and New York!
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Posted by: Smargela | February 14, 2012 at 03:52 AM